OPAL: The Long Tail
How It May Affect Business, Libraries, and Culture
10.17.2006
Abstract
A "long tail" phenomenon occurs when books, movies, musical recordings, or other goods are offered via an efficient, cheap distribution system to consumers. If a large variety is offered, the "unpopular" titles may account for 25 to 50 percent of all circulations. In July Hyperion published Chris Anderson's new book, The Long Tail: Why the Future of Business Is Selling Less of More. A panel will discuss current and long-term effects of long-tail phenomena on business, libraries, and our culture as a whole.
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